ONTRAM on the road: CoreMedia Connect in Hamburg

CoreMedia Connect 2015 Band

At the end of November, part of the ONTRAM team traveled to Hamburg to attend CoreMedia Connect. Topics included current and future digital trends in content marketing and e-commerce together in conference, exhibition, and networking events, all under the topic "Power Your Digital Experiences". A live band accompanied the whole event resulting in a great atmosphere and a rock concert feeling. Dim lights and a fog machine felt a little strange at ten o'clock on a Thursday morning but together with the other CoreMedia partners, ONTRAM rocked the stage in an air guitar contest.

 

Daniela Schulte, online editor at agricultural manufacturer CLAAS, talked about the connection of translation management and content management with ONTRAM and CoreMedia. Unfortunately, this presentation didn't win the Innovation Award (the award went to Henkel for their relaunch on the basis of CoreMedia 8) but the jury spontaneously created the "Hidden Champion Award". We were delighted!

Between the presentations and during the lunch break, participants had the opportunity to talk with the CoreMedia partners about their projects and solutions. All in all, a great event with a great organization, interesting lectures and inspiring discussions!

 

(Image of the band courtesy of CoreMedia)